José-Carlos García-RosellMay 192 min readWhat role do our senses and bodily movements play in co-creating animal-based tourism experiences?This post draws attention to the role of our senses and bodily movements in co-creating dog sledding tourism experiences.
José-Carlos García-RosellFeb 244 min readThree Perspectives on Tourism Product DevelopmentIn this post, I offer a concise overview of three distinct perspectives on product development within the tourism sector: the...
José-Carlos García-RosellJan 11, 20223 min readHow did Christmas tourism in Lapland begin? There has always been the belief that Santa Claus lives somewhere in the North. In the United States, the prevalent belief is that...
José-Carlos García-RosellNov 22, 20214 min readSustainability innovation through strategic foresightSustainability leaders like Yvon Chouinard (Patagonia), Mark Constantine (Lush) and Anita Roddick (Body Shop) shared one thing in common:...
José-Carlos García-RosellMay 27, 20214 min readOnline experiences: A quick fix or a new opportunity for tourism innovation?For generations, traveling has been an essential part of our lives, serving as a way of relaxation, a means for discovering new places...