customer journey | JC García-Rosell

José-Carlos García-Rosell

May 192 min read

What role do our senses and bodily movements play in co-creating animal-based tourism experiences?

This post draws attention to the role of our senses and bodily movements in co-creating dog sledding tourism experiences.

José-Carlos García-Rosell

Feb 244 min read

Three Perspectives on Tourism Product Development

In this post, I offer a concise overview of three distinct perspectives on product development within the tourism sector: the...

José-Carlos García-Rosell

Mar 20, 20223 min read

Why does sound matter in tourism experiences?

As an intrinsic part of tourism spaces, sounds play an important role in the co-creation of tourism experiences. Sounds can contribute to...

José-Carlos García-Rosell

May 27, 20214 min read

Online experiences: A quick fix or a new opportunity for tourism innovation?

For generations, traveling has been an essential part of our lives, serving as a way of relaxation, a means for discovering new places...

José-Carlos García-Rosell

Apr 4, 20212 min read

Designing responsible tourism services

Co-authored with Maria Hakkarainen. This post is based on an article originally published in Finnish language in Kaleva in March 2021....