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José-Carlos García-Rosell
Dec 13, 20243 min read
How does Sustainable Travel Finland support sustainability learning in small tourism companies?
The post outlines how a small tourism company learns about sustainability through the Sustainable Travel Finland label.
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José-Carlos García-Rosell
Oct 20, 20242 min read
Advancing Ethics and Animal Welfare in Sled Dog Activities in Finland
The University of Oulu and Going Green are addressing the debate surrounding sled dog activities: there are many animal tourism companies...
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José-Carlos García-Rosell
May 19, 20242 min read
What role do our senses and bodily movements play in co-creating animal-based tourism experiences?
This post draws attention to the role of our senses and bodily movements in co-creating dog sledding tourism experiences.
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José-Carlos García-Rosell
Mar 20, 20244 min read
ABC for Leading and Coordinating a Master's Degree Program - Experiences from a Finnish University
Taking responsibility for a master's degree program requires a holistic approach, combining effective leadership, strategic planning, and...
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José-Carlos García-Rosell
Mar 12, 20242 min read
Silent sustainability in tourism
There exists a prevailing belief among tourism entrepreneurs that sustainability knowledge must be obtained from specialized consultants...
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José-Carlos García-Rosell
Feb 24, 20244 min read
Three Perspectives on Tourism Product Development
In this post, I offer a concise overview of three distinct perspectives on product development within the tourism sector: the...
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José-Carlos García-Rosell
Jan 25, 20244 min read
Teaching, Research, and Everything In Between: Life as a Senior Lecturer
During my time as a Senior Lecturer of responsible tourism business at the University of Lapland, Finland, I encountered instances where...
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José-Carlos García-Rosell
Apr 18, 20232 min read
Responsible Whale Watching - Iceland
Salka Whale Watching In 2017, I visited Salka Whale Watching in Húsavík, Iceland. Salka Whale Watching is a family owned tourism company...
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José-Carlos García-Rosell
Mar 31, 20232 min read
Animal Welfare in Tourism in Lapland
Animal welfare - an issue of concern in contemporary society In recent years, there has been a growing interest in the treatment of...
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José-Carlos García-Rosell
Dec 20, 20223 min read
The certification of culture in tourism and hospitality
Indigenous cultures play a central role in many tourism destinations around the world. Indigenous communities, such as the Maasai,...
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José-Carlos García-Rosell
Nov 29, 20223 min read
Animals in Tourism: Theoretical and Practical Insights
Animals are a very important part of the global tourism industry. They can be in captivity (zoos), in the wild (whale watching), or as...
190 views0 comments


José-Carlos García-Rosell
Mar 20, 20223 min read
Why does sound matter in tourism experiences?
As an intrinsic part of tourism spaces, sounds play an important role in the co-creation of tourism experiences. Sounds can contribute to...
384 views0 comments


José-Carlos García-Rosell
Jan 11, 20223 min read
How did Christmas tourism in Lapland begin?
There has always been the belief that Santa Claus lives somewhere in the North. In the United States, the prevalent belief is that...
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José-Carlos García-Rosell
Dec 19, 20213 min read
How did the Arctic Circle in Rovaniemi become a tourism attraction?
The heart of Christmas tourism in Lapland is located in the Arctic Circle in Rovaniemi. The decision to designate the capital of Finnish...
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José-Carlos García-Rosell
Nov 22, 20214 min read
Sustainability innovation through strategic foresight
Sustainability leaders like Yvon Chouinard (Patagonia), Mark Constantine (Lush) and Anita Roddick (Body Shop) shared one thing in common:...
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José-Carlos García-Rosell
Oct 30, 20212 min read
The future of tourism education in a post-pandemic world
In 2010, John Urry presented a range of possible futures for the middle of this century assuming that global warming continued to...
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José-Carlos García-Rosell
Sep 18, 20214 min read
Thinking ahead: using foresight and service design in small businesses
Today’s changes are faster and more complex than ever before. For example, global phenomena such as digitalization, climate change, and...
228 views0 comments


José-Carlos García-Rosell
Jul 29, 20212 min read
Animal-based tourism in Finnish Lapland
The role of animals in Nordic tourism Animals have become a very important part of tourism and leisure experiences of tourists visiting...
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José-Carlos García-Rosell
May 27, 20214 min read
Online experiences: A quick fix or a new opportunity for tourism innovation?
For generations, traveling has been an essential part of our lives, serving as a way of relaxation, a means for discovering new places...
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José-Carlos García-Rosell
Apr 4, 20212 min read
Designing responsible tourism services
Co-authored with Maria Hakkarainen. This post is based on an article originally published in Finnish language in Kaleva in March 2021....
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